EvenUp Law, the leading AI provider to the plaintiff bar, tells its prospective customers that its technology produces a 30% increase in settlement values, a 70% increase in policy limit demands, and a 30% improvement in adjusters tendering limits. One happy customer on their website says that EvenUp gave their firm a 300% lift in settlement values.
Executive Summary
The plaintiff bar's investment in AI-driven negotiation tools isn't just changing case outcomes. It's reshaping the financial structure of property/casualty insurance. John Burge of SigmaSight.AI and Taylor Smith of Suite 200 Solutions take a look at the numbers to make a financial case for carriers to focus on better negotiation discipline, earlier positioning, written evidence-based advocacy, and defense-side AI.They have raised nearly $400 million in capital, achieved a valuation exceeding $2 billion, and claim thousands of law firm users. And they are only one of a growing number of plaintiff-side AI tools.
Let’s assume, for the sake of argument, that those numbers are directionally correct, but sales hyperbole. Our intelligence is that it is half that, but let’s say it is a third—10%. What does a 10% increase in settlement values mean for P/C carrier economics?
This article presents a straightforward financial model to answer that question. It is intended for claims leaders, litigation executives, and the CFOs and CEOs who depend on them. The math is not complicated. But the implications are significant.
