Smith Is New CMO for Markel

Markel Corp. announced Wednesday that the company has created a new position—chief marketing officer—putting Thomas K. Smith in the role as of July 1. As CMO, Smith is responsible for business ...

Reach Out and (Virtually) Touch Your Clients

The mother-in-law of a colleague of mine, a spry young woman in her early 80s, recently had open-heart surgery. As is sometimes the case even after successful surgery, full recovery can take a while ...

Your Insurance Brand: Status Quo, or Innovator?

How do leaders of the thousands of insurance carriers, agencies and brokerages view the strength and future of their brands? Do they have a clear strategic direction, and is it communicated well to ...