Trōv said its on-demand online, single-item insurance products are now available in seven more states and the District of Columbia.

Trōv has now expanded into Alabama, Arkansas, Georgia, Hawaii, Iowa, Michigan, Tennessee and Washington, D.C. The global InsurTech company had previously started doing business in the U.S. in Arizona and spread out into Nevada, Wyoming, Delaware, Iowa and South Dakota.

“This continuation of our state-by-state U.S. rollout is only a step forward on a much larger road map,” Chris Pappas, Trōv’s senior manager for Global Marketing and Communications, said in a Feb. 14 blog item on the company’s website disclosing the latest expansion. “Trōv builds innovative digital insurance products for modern consumers and emerging businesses. This year, our platform and partners are taking new shapes as we expand into verticals including the gig economy, fleet mobility and “last-mile” transportation (i.e., scooters and bikes), and passengers and items traveling in autonomous vehicles.”

He said the company will be announcing new products, partnerships and states later this year.

This latest advance comes after Trōv expanded into the United States seven months ago, starting with insurance for single items in Arizona. Trōv’s consumer application lets people insure single items, via their mobile device, including cameras and digital devices for just the period of time they need coverage.

Coverage takes effect immediately after a user turns protection on and can be turned off at any time, allowing users to pay only for the coverage they use. Items are protected against accidental damage, loss, mechanical breakdown and theft anywhere in the world.

Trōv launched in Australia in May 2016, where it is underwritten by Suncorp, and the U.K. in December 2016, where AXA is its underwriting partner. It maintains offices in the San Francisco area and New York City.

Source: Trōv