Brand Management & Sales
Low Software-Generated Replacement Costs Fuel Suit Against Farmers
Alameda County District Attorney Pamela Price's Consumer Justice Bureau has sued multiple home insurance carriers in California, including Farmers Insurance Exchange, alleging they're operating a ...
EMC’s Updated Brand Centers on ‘Keeping Insurance Human’
EMC Insurance on Tuesday launched its updated brand with the tagline "Keeping insurance human." The launch includes a new logo and visual identity, as well as a refreshed ...
Hard Market Strategy: How Independent Agents Adapt
The hard market has independent agents "going the extra mile" to prioritize client communication, retention, technology and team morale. Trusted Choice, the national consumer brand representing the ...
Destination Progressive… or One of These Other Carriers
Commissions are more certain than insurance losses. Those aren't exactly the words that a Progressive executive used when he described the work the insurer has been doing to help customers meet all ...
How Network Carriers Benefit From the Progressive Advantage Agency
Nationwide, American Modern, National General, Homesite, Hiscox and Markel are just a half dozen of the names on a roster of 20 carriers providing personal lines or commercial lines insurance (or ...
Insurers’ Advertising Spending in Reverse, But for How Long?
You probably know them well: the GEICO Gecko, Flo from Progressive, the Liberty Mutual Emu, Allstate's Mayhem, Jake from State Farm. In a nearly $800 billion dollar ...
Survey: Carrier Connectivity Top of Mind for Agents
Agents continue to favor carriers and MGAs that offer automation, ranking ease of doing business and time savings at the top of the list of value they get from connectivity, according to a newly ...
Q3 2023 Signals Six Years of Premium Increases for Commercial Lines: CIAB
Overall commercial property/casualty premiums increased slightly more than 8 percent on average in the third quarter, marking six full years of steady increases. According to The Council of Insurance ...