Brand Management & Sales
Allstate’s Esurance ‘Unveils’ Election Day Insurance (Giggle)
Allstate's Esurance is using the convergence of a volatile and unpredictable election year and April Fools' Day to have a little fun. The fun comes in the form of Esurance's (pretend) new Election ...
If the Insurance Industry Were Netflix, Amazon or Apple
Like Netflix, Amazon and Apple, property/casualty insurers have been using analytics to understand their customers, but the similarity probably ends there for most insurers, one carrier analytics ...
U.S. Customers Want More Human Touch for Service Issues, Advice: Accenture
Not only do most U.S. consumers prefer dealing with humans than digital channels to resolve service issues, but almost half—45 percent—say they will pay more for goods and services if it ensures ...
The Latest Launches From Markel, Brit and Ironshore
Markel unveiled a revamped management liability policy for private companies. Brit Ltd. launched a Lloyd's consortium for commercial general aviation. Ironshore Environmental will expand its industry ...
Responsive Natural Language Technology Promises Better Customer Experience
Natural language technology may offer one way for property insurance carriers to change a disappointing trend revealed in a recent customer survey about insurer claims service, some experts believe. ...
Two Instech Startups Target Small Business Insurance Market
Small business insurance providers will soon have two new competitors from the technology world. Next Insurance, an online shopper for small businesses, announced a $13 million seed investment led by ...
MetLife Rolls Out First Commercial Auto Insurance Policy
MetLife Auto & Home has introduced its first commercial automobile policy. The product is now available in Illinois, Indiana and Ohio, with more states planned in the near future. The commercial ...
Breckenridge Announces New Advisory Firm for M&A Insurance Placement
Breckenridge Insurance Group announced the formation of Vista Insurance Advisors, a new company to provide the Transactional and Mergers and Acquisitions market with expert insurance guidance and ...