Brand Management & Sales
Real Customer Connections: What Valentine’s Day Teaches Insurers
When we think about Valentine's Day, we often picture hearts, flowers and romantic gestures.
But beneath the surface of this annual ...
Insurance Broker Stocks Sink as AI App Sparks Disruption Fears
U.S. insurance broker stocks were pummeled Monday as the launch of an artificial intelligence tool from privately held online insurance shopping platform Insurify sparked fears about the industry ...
Six Forces That Will Reshape Insurance in 2026
The insurance industry is entering one of its most promising periods as market conditions shift.
As carriers continue to invest in modern ...
Aon Adds to List of Brokers Suing Howden US for Alleged Poaching, Theft
A new broker is now suing Howden US and a pair of former employees for allegations of poaching and theft of trade secrets. Last week Aon Risk Services Cos. filed suit in U.S. District Court for the ...
JD Power: Full Digital Claims Process Drives High Customer Satisfaction
Receiving adequate digital updates is one of the top drivers of customer satisfaction with the digital insurance claims process, but insurers deliver on this key performance indicator just 22 percent ...
Aon Launches AI-Enabled Claims Copilot
Debuting in Germany in November, Aon recently launched Aon Claims Copilot, aiming to enhance claims outcomes of clients of the professional service firm through a single, integrated digital platform. ...
Don’t Forget the Front Line: Why Insurers Need to Research the Agent Experience
In the rush to improve customer experience, many insurers have overlooked a critical group of stakeholders: the independent brokers and agents who sell their products ...
Marsh McLennan and Businesses to Unify Under ‘Marsh’ Brand; New Unit Created
Marsh McLennan announced it will change its brand to "Marsh," effective January 2026, and it has created a new unit, Business and Client Services (BCS), which aims to accelerate innovation and ...
APCIA Chair Robusto: Industry Must Fight False Narratives, Improve Public Trust
The property/casualty insurance industry faces an urgent challenge to rebuild public trust amid growing public skepticism fueled by false narratives, according to ...