Brand Management & Sales

3 Ways to Speed Up Claims and Boost Customer Satisfaction

Insurers face three key challenges: They operate in an already crowded marketplace, they have to meet the ever-increasing expectations of consumers, and they face incursions by disruptive tech ...

Agents, Brokers and the Future of Insurance Distribution

A funny thing is happening on the way to the future. As the behaviors, attitudes and expectations of consumers and carriers have been changing, independent agents are evolving to better serve both. ...

Happy National Insurance Awareness Day

Has it really been a year since we last celebrated National Insurance Awareness Day? To properly celebrate the holiday, I have included a few words of appreciation about my favorite industry. Thanks ...

Little Things Come up Big in a Relationship

On May 6, New York Yankees starting pitcher C.C. Sabathia was struggling to maintain an early innings lead against the Seattle Mariners. Sabathia, who has declared his intention to retire at the end ...

Executive View: Why Insurers Need to Partner With Customers, Tech Startups

As smart carriers continue to leverage cognitive and digital computing technologies to better understand, mitigate and absorb customers' property and casualty risks, the insurance industry is primed ...

Are You Managing Your Relationships?

My accountant, Eric, recently told me his son passed the bar to practice law in New Jersey. During our conversation, Eric told me how he had explained to his son this important difference between his ...

Carriers, Lacking Resourcefulness, Increasingly Seek InsurTech Partnerships to Boost Digital Capacity

Carries seeking to boost their digital capacity for customer services will increasingly seek InsurTech partnerships to get the job done, predicts J.D. Power's 2019 Insurance Digital Experience study. ...

Top 5 Imperatives for Insurers in 2019

Strict regulations, fierce competition, new technologies and ever-increasing customer expectations are transforming the very nature of the insurance business. An industry that focuses on managing ...

How to Make It Personal: Online Sales in Insurance

Insurers are realizing the increasing need for a more impactful and tailored approach to their online sales process. A brochure-website doesn't cut it anymore, as customers are expecting to encounter ...

You Are Going to Die

Although I am not a particularly religious person, I attended church services on Palm Sunday last month. After checking that my presence did not cause the church walls to tumble down, I returned ...