Farmers News
Farmers Transformation Focuses on ‘Smart’ Service to ‘Smart’ Customers
A Facebook friendship and a car accident are two of the three factors that prompted the former chief marketing officer of Best Buy to take on the same role at Farmers Insurance in late 2011. The last ...
Farmers Follows USAA With Ridesharing Insurance in Colorado
Farmers Insurance said it will launch a coverage endorsement in Colorado for ridesharing insurance, a week after USAA announced a similar program for the state. Like USAA, Farmers said its coverage ...
Farmers’ New Consumer Web Portal Has Auto Buyers In Mind
Farmers Insurance is launching a new consumer web portal designed, in part, to expand how it sells auto and other kinds of insurance. The initiative reflects a push to attract and retain younger ...
Farmers Told to Pay Oklahoma Trio $15M
An Oklahoma judge has ordered Farmers Insurance and a subsidiary to pay a total of $15 million to three plaintiffs who filed claims for damage to their homes caused by a deadly tornado that struck ...

