InsurTech InsurTech entrepreneur Keith Moore has a new gig: Executive Advisor to, a digital vehicle protection plan platform.

More was chairman and CEO of CoverHound a digital property/casualty insurance marketplace, and founder of CyberPolicy, CoverHound’s small business subsidiary. Broker Brown & Brown snatched both entities up in November 2020 for an undisclosed price.

Keith Moore

“His talent and experience will be invaluable as we continue to expand our product offerings and provide the best possible service for our customers,” CEO Rebecca Howard said in prepared remarks. “We look forward to working closely with [Moore] and learning from his unique expertise and industry track-record.”

Moore has more than 20 years of digital product and marketing leadership experience in the InsurTech and fintech industries. Before CoverHound/CyberPolicy, he was general manager at Lending Tree, where he led its Lending Exchange and its diversification and launch of insurance, credit cards, as the leader of Lending Tree’s short form and emerging business units.

Moore founded CyberPolicy in 2016 to bring cybersecurity and cyber insurance bundled options to the U.S. The company touted itself as the first to provide instant quotes and purchases of cyber liability insurance online.

The company, founded in 2006, handles payment services and online vehicle protection plans to cover mechanical failure of the vehicle after the manufacturer’s warranty has expired. The Chicago-based company announced in July that it will go public, through a planned merger with payment services company PayLink Direct and then special purpose acquisition company MDH Acquisition Corp.

The combined company expects to have approximately 850,000 new customers on its platform by 2023, versus a combined 345,000 new customers in 2020, it said over the summer.