Brand Management & Sales
Let’s Chat: Bot Invasion in P/C Insurance
The use of chatbots by property/casualty insurers is growing but still limited. While only about 13 percent of P/C carriers have currently deployed this emerging technology, over 25 percent have a ...
The Great Insurance Debate: Who Owns the Customer—Agent or Carrier?
For as long as insurers have distributed products through agents, a difficult question has dogged the industry: Who owns the customer? It's not an academic query. The answer has important strategic ...
Auto Insurance Customer Loyalty Is Declining
Last year more than $6 billion in advertising was pumped into the marketplace to encourage consumers to shop and switch their auto insurance providers. Everywhere consumers look, they are being hit ...
Customer Focus Is Key Ingredient for Future InsurTech Users
In her 1969 hit song "Both Sides Now," singer-songwriter Joni Mitchell looked at clouds and other metaphors of life both optimistically and pessimistically—and she felt uncertain about the future. ...
Tokio Marine to Grab PURE Group in $3.1B Deal
Tokio Marine Holdings Inc will buy insurer PURE Group for about $3.1 billion, it said on Thursday, marking its fourth sizable acquisition in the United States in a little over a decade. Japanese ...
Brokers Can Be Catalysts for Specialty Products Innovation
In an era of insurance transformation, where process simplification and flawless customer service is expected, innovation in policy and product is a must—especially when it comes to the ...
The Hanover’s ‘Digital Assist’ Digital Strategy Explained
As insurers embrace InsurTech in multiple ways, The Hanover Insurance Group's Richard Lavey offers some advice: Not everything works as initially envisioned, and that's OK. "'If you build it, they ...
Insurers Should Monitor Life Events to Compete on More Than Price: LexisNexis Risk Solutions
Drivers are shopping and switching auto insurance policies more than ever before, says a new white paper from LexisNexis Risk Solutions. The Insurance Shopology white paper, which analyzes shopping ...