How Twitter Shapes Public Opinion: Research

How does Twitter, with its 241 million users tweeting out 500 million messages daily, shape public opinion? That question was tackled by a group of researchers in China who investigated how opinions ...

Esurance Giving Away $1.5M in Twitter Sweepstakes

Direct car insurance provider Esurance is giving consumers a chance to win $1.5 million in a Twitter sweepstakes. Actor John Krasinski announced Esurance's Twitter sweepstakes in a television ...

Tips For Getting More Twitter Followers

Looking at a half-million tweets over 15 months, a first-of-its-kind study from Georgia Tech has revealed a set of reliable predictors for building a Twitter following. The research was performed by ...

Are Class Actions Looming After Twitter Hoax?

A securities lawyer appearing on CNBC on Thursday, two days after the financial markets were shaken by a Twitter hoax, suggested that liability lawsuits—and even class actions—are now in the ...