customer data Archives - Carrier Management

British Airways Warns an Additional 185,000 Customers May Have Been Hit in Cyber Attack

International Airlines Group said an investigation into the theft of customers' data at its British Airways subsidiary showed hackers may have stolen the personal information of a further 185,000 ...

Don’t Just Service Customers; Learn to Speak Their Language

It's no longer enough to choose a customer segment and design products targeted to them. To stay ahead, companies must speak the language of their customers, understand their needs before they do, ...

Enrich Customer Data to Gain Strategic Advantage

The ability to capture and use customer insights to shape the buying experience can offer insurers a strategic advantage, but most companies are using only a fraction of the data in their possession, ...