Watch This Video: How P/C Insurers Plan to Use Predictive Analytics

Two years from now, property/casualty insurers will be using predictive analytics in a much wider assortment of ways than they do now. A Willis Towers Watson survey found that expected jumps in applications of the technology within two years run the gamut, from predictive modeling for fraud potential, to marketing and advertising, loss control and claims, and prediction of litigation potential. Click the video embedded in this story for details, or read a write-up of the survey results here.