Brand Management & Sales
Zurich Delayed Ad Campaign Launching
By rolling out television, print and billboard marketing campaigns on Monday, Zurich Insurance is aiming to advertise business as usual after a suicide and resignation in the Swiss insurer's top ...
Critics Take Aim at Crop Insurance Subsidies, Insurers’ Profits
Former American International Group Inc. chief Maurice "Hank" Greenberg has a new business partner: the U.S. taxpayer. Greenberg's Starr Indemnity & Liability Co. is one of 18 companies approved ...
Ackermann Quits Siemens, Dismisses Influence in CFO Suicide
Josef Ackermann said he will step down as deputy chairman of Siemens AG's supervisory board and dismissed the idea that he had any bearing on the suicide of the finance chief at Zurich Insurance ...
Allstate CEO Dismisses GEICO Threat in Race for Auto Insurance Market Share
Allstate Corp. Chief Executive Officer Tom Wilson, whose company lost car-insurance market share in the last three years, said competitor GEICO could struggle to expand sales as it seeks to sell more ...
Let’s Not Exaggerate Alt Re Impact: Munich Re’s Jeworrek
With catastrophe excess-of-loss reinsurance premiums making up less that less than 10 percent of its overall portfolio, the influx of capital from institutional investors into the reinsurance market ...
The Geneva Association Launches New Brand
After 40 years of making its mark on the insurance industry with research and analysis for industry leaders, international insurance think tank The Geneva Association has today adopted a new brand ...
American Family Insurance Expands Direct Channel; Acquiring Homesite Group for $616M
In a move it says will complement its strong agency distribution system, Madison, Wis.-based American Family Insurance announced Thursday that the carrier has agreed to acquire direct homeowners ...
A.M. Best Weighs In With New Concerns on Aon-Berkshire Type Deals
Underwriting risk management practices could loosen up as insurers join forces with major brokers on what A.M. Best calls "mega" whole-account broker deals in the London market, the rating agency ...