What Facebook’s Data Deals Can Teach Carriers

While the fact Facebook sold data without its users' knowledge or consent is old news, new reports that federal prosecutors are conducting a criminal investigation into data deals the social media ...

Build Relationships With Enthusiasm

Once upon a time, I managed the Christian Broadcasting Network (CBN) cable network account for a Madison Avenue advertising agency. When I would visit my client in Norfolk, Va., I would be greeted ...

Forget Big Data—Try Focusing on Small Data

In their rush to jump on the big data bandwagon, many organizations have lost sight of a much simpler yet effective source of customer insight: "small data." Big data is about synthesizing, mining ...