The Insurance Information Institute (Triple-I) and the HBCU IMPACT Initiative have partnered for a career-building campaign aimed at recruiting students at historically Black colleges and universities (HBCUs) to the insurance industry.

The campaign takes advantage of the fact that February is both Black History Month and Insurance Careers Month. To kick off the campaign, Triple-I-produced and released a video series titled “Insuring Success,” while HBCU IMPACT launched a new website.

“The war for talent in our industry is indeed real, but it is also an extremely exciting time of corporate transformation and technological advancement,” said Sean Kevelighan, CEO, Triple-I, in a statement. “We are thrilled to be a part of this dynamic program to help young and diverse talent discover the benefits and opportunities available through insurance careers.”

IMPACT, which stands for Insurance Mentoring Program Advance Career Track, seeks to help fill the industry’s talent gap, particularly for those in underrepresented groups such as Black professionals.

“We are going around like evangelists, letting the next generation of Black talent know that insurance is a place where you can build a career, learn skills that are transferable, and you can make a lot of money,” said Rebekah Ratliff, mediator/arbitrator, founder of CCM Consulting Associates LLC and co-founder of HBCU IMPACT. “For some disciplines, industry opportunities begin even before college. Not all rising stars will decide to go to college. We are developing programming to address the hidden Black talent in that demographic, as well.”

“Ultimately, we want to achieve an increased representation of Black talent in the industry—not just at the entry level, but we are also looking to groom our next Black executives,” said Ngozi Nnaji, founder of Ako Insurance Consulting LLC and Ako Brokerage Services LLC and an HBCU IMPACT co-founder.

Source: Insurance Information Institute