Smarten Up: 7 Steps to Reaching Today’s Insurance Consumers

April 20, 2014 by Andrew Simpson

Personal lines insurance customers are changing. More consumers are bundling home and auto insurance; more than one-third of young adults live with their parents; and drivers are much more open to new technologies such as telematics.Executive SummaryIn a recent interview with Wells Media’s Andrew Simpson, LexisNexis Risk Solutions’ Tim Hogan discusses The Smart 7, a list of seven steps it says carriers must take to ensure they are equipped to grow in 2014.

Executive Summary

In a recent interview with Wells Media's Andrew Simpson, LexisNexis Risk Solutions' Tim Hogan discusses The Smart 7, a list of seven steps it says carriers must take to ensure they are equipped to grow in 2014.

What else should carriers know to be successful in understanding and reaching today’s consumers?

LexisNexis Risk Solutions offers an answer with The Smart 7, a list of seven steps it says carriers must take to ensure they are equipped to grow in 2014.

Tim Hogan, senior director of Vertical Solutions for the insurance division of LexisNexis Risk Solutions, discusses The Smart 7 with Wells Media’s Andrew Simpson in this edited version of a recent interview.