View this article online: https://www.carriermanagement.com/features/2016/09/28/159314.htm
Carrier Investments in Agency Tech Largely Not Paying Off: Agents Survey
Property/casualty insurance carriers investing in technology to help agents haven’t yet made great strides in the minds of their agency partners, a late-2015 survey for Carrier Management reveals.
Executive Summary
Carriers putting money and resources into technology for agents aren't making much progress, according to a survey conducted by Deep Customer Connections and Wells Media's Insurance Journal for Carrier Management in late 2015.Asking agents to grade the value of carrier technology designed to help with four agency activities—prospecting, writing policies, servicing policies and supporting policyholders with claims—DCC reported almost a carbon copy of findings from an earlier survey in 2014.
Part 1 of a four-part article series.Executive SummaryCarriers putting money and resources into technology for agents aren’t making much progress, according to a survey conducted by Deep Customer Connections and Wells Media’s Insurance Journal for Carrier Management in late 2015.Asking agents to grade the value of carrier technology designed to help with four agency activities—prospecting, writing policies, servicing policies and supporting policyholders with claims—DCC reported almost a carbon copy of findings from an earlier survey in 2014.Part 1 of a four-part article series.
For the second straight year, P/C insurance agents—across all age groups and specializations—say their relationships with carriers are more valuable than the technology that carriers put in place to help them.
